a certified woman-owned business 


New products! 🎉

Visit the Product & Merch Page

Meet the Original Rebel Red 



I'm Erin! I'm thrilled to introduce my latest venture, Rebel REDS Salon, nestled at 1978 E. Main Street, right opposite Salvatore’s Pizza. 

With a rich experience spanning over two decades in the beauty industry, I'm far from a novice. A year ago, I found my home in this wonderful community and instantly knew it was the ideal spot for realizing my lifelong dream - opening my very own salon.

A bit about my professional background: I spent the majority of my career on Monroe Avenue in Brighton. Additionally, I served as an educator for Z.One Concept, mastering and teaching their Italian haircare lines 'Milkshake' and 'No Inhibition' across Western New York. For five years, I traveled extensively, imparting knowledge on innovative hair coloring, cutting, and styling techniques, all centered around Z.One's exquisite products—a brand I continue to use and endorse.

I'm particularly known for my expertise in creative colors and precision haircuts. At Rebel REDS, we cater to everyone, offering a range of services including unisex haircuts, coloring, highlights, styles for special occasions, blowouts, perms, lash extensions, and facial waxing.

We're on the lookout for fresh talent to join the Rebel REDS family - hairstylists, aestheticians, massage therapists, microblading and tiny tattoo artists, and more.

Interested? Give us a call at 585-363-5542 and help spread the word! Join us and embrace the Rebel spirit. And remember, when you visit, don't hesitate to say hello – we always have coffee ready for a warm welcome!

Rebel Red 


👍 Follow us on Facebook and Instagram to be entered to win - one winner drawn per month! 🎉

Meet the Rebels

Divine Essence Beauty Spa


"You are altogether beautiful, my darling, there is no flaw in you" - Song of Songs, 4:7

Hi! My name is Safari, I love all things skincare and beauty. I believe that beauty is all about being comfortable in your own skin and accepting who you are. It's about loving yourself, it's about enhancing what you have and letting yourself shine through.

I am a self-motivated esthetician, who in 2021 decided to pursue my career and passion for skin care and dive into my own self care journey. It was one of the best decisions I have ever made. In February of 2022, I graduated from Continental School of Beauty and got my esthetician license. Now, a year later in February 2023, I have opened my own business - Divine Essence Skin & Beauty. 

My services consist of facials, waxing, and body treatments. I also provide consultations and a personalized skincare regime for my clients to be able to also take care of their skin at home. 

Come and book your next session with me! This is the beginning of a great journey!

Twisted Lash Studio


A proud alumna of Brighton High School, class of 2020, is now embarking on the final leg of her academic journey at Roberts Wesleyan College. Majoring in Exercise Science, she has shown an unwavering commitment and passion for her field of study. 

Her journey in the beauty industry began from the very day she was born, being my daughter, and has since flourished into a lifelong passion. Her involvement in this realm extends beyond just a career—it's a part of who she is. I am beyond proud of all her accomplishments and the extraordinary person she has become. 

Today, it brings me immense joy to say that our paths in the beauty industry have merged, creating an inspiring mother-daughter duo. Together, we look forward to continuing to make our mark in this vibrant and ever-evolving industry.


Hello! My name is Sam. I grew up having my hair and makeup done and eventually started doing my own and my friends'. I developed a passion for the beauty industry, so I began by attending Cosmetology school. Eventually, I pursued esthetician school and fell in love with doing lashes. After completing a lash certification course, I have been practicing for almost a year now!

I genuinely enjoy making people feel their best and saving them time in the morning by waking up with fresh lashes every day!

My services include lash extensions and hair! I am booking now! 

News & Events